Brief: Come up with an event that raises awareness about a certain topic. Using only typography, design a three-poster series as well as a motion sketch promoting the event.
Concept: I chose the topic of body positivity and came up with a convention called “BodyCon”. I represented the idea of diversity by layering various letters spelling body using different typefaces. By playing around with the opacity, I was able to highlight the different strokes, serifs, shapes and forms of the letters.